:root{
  --graphite:#0E0E10;
  --os:#F2EEE6;
  --sable:#E4DED2;
  --acide:#C6F135;
  --olive:#5A7F00;
  --os-dim:rgba(242,238,230,.62);
  --graphite-dim:rgba(14,14,16,.68);
  --rule-dark:rgba(242,238,230,.16);
  --rule-light:rgba(14,14,16,.16);
  --brand:'Archivo', 'Arial Black', sans-serif;
  --display:var(--brand);
  --text:'Inter', system-ui, sans-serif;
  --display-track:-0.035em;
  --display-lh:.92;
  --wrap:1360px;
  --gutter:clamp(16px, 4vw, 48px);
  /* Motion tokens: strong ease-out for entrances and UI feedback */
  --ease-out:cubic-bezier(0.23, 1, 0.32, 1);
  --ease-in-out:cubic-bezier(0.77, 0, 0.175, 1);
}
*{box-sizing:border-box}
html{-webkit-tap-highlight-color:transparent;-webkit-text-size-adjust:100%}
body{margin:0;background:var(--graphite);color:var(--os);font-family:var(--text);font-size:18px;line-height:1.55;-webkit-font-smoothing:antialiased;text-rendering:optimizeLegibility}
img,svg{display:block;max-width:100%}
figure{margin:0}
a{color:inherit}
:focus-visible{outline:3px solid var(--acide);outline-offset:3px}
.light :focus-visible,.sand :focus-visible,.green :focus-visible{outline-color:var(--graphite)}
.skip{position:absolute;inset-inline-start:16px;top:-60px;z-index:20;background:var(--acide);color:var(--graphite);padding:10px 16px;border-radius:6px;font-weight:600}
.skip:focus{top:12px}
.wrap{max-width:var(--wrap);margin:0 auto;padding:0 max(var(--gutter), env(safe-area-inset-right, 0px)) 0 max(var(--gutter), env(safe-area-inset-left, 0px))}
.band{padding:clamp(72px, 10vw, 136px) 0}
.dark{background:var(--graphite);color:var(--os)}
.light{background:var(--os);color:var(--graphite)}
.sand{background:var(--sable);color:var(--graphite)}
.green{background:var(--acide);color:var(--graphite)}

/* Type scale */
h1,h2{font-family:var(--display);font-weight:900;letter-spacing:var(--display-track);line-height:var(--display-lh);margin:0}
h1{font-size:clamp(46px, 7.4vw, 108px)}
h2{font-size:clamp(36px, 5vw, 68px);max-width:16ch}
h3{font-family:var(--text);font-weight:600;font-size:21px;line-height:1.3;margin:0 0 6px}
p{margin:0}
.lede{font-size:clamp(19px, 1.7vw, 22px);line-height:1.5;max-width:44ch}
.prose{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:24px clamp(32px,5vw,72px);font-size:18px}
@media (max-width:760px){.prose{grid-template-columns:1fr}}
.note{font-size:14px;line-height:1.5}
.dark .note{color:var(--os-dim)}
.light .note,.sand .note{color:var(--graphite-dim)}
.num{font-variant-numeric:tabular-nums}

/* Wordmark, built like the identity board */
.mark{position:relative;display:inline-block;overflow:hidden;font-family:var(--brand);font-weight:900;line-height:.8;letter-spacing:-0.045em;color:var(--mark-ink);padding:.08em .06em .06em .02em;text-decoration:none}
.mark::before,.mark::after{content:"";position:absolute;left:-10%;width:120%;transform:rotate(-14deg)}
.mark::before{top:46%;height:.05em;background:var(--mark-bg)}
.mark::after{top:calc(46% + .05em);height:var(--mark-line-h, .018em);background:var(--mark-line)}
.mark--dark{--mark-ink:var(--os);--mark-bg:var(--graphite);--mark-line:var(--acide)}
.mark--small{font-size:34px;--mark-line-h:.05em}

/* Buttons */
.btn{display:inline-flex;align-items:center;justify-content:center;min-height:52px;padding:0 26px;border-radius:999px;font:600 17px/1.1 var(--text);text-decoration:none;border:2px solid transparent;cursor:pointer;transition:transform 160ms var(--ease-out), background-color 200ms ease, color 200ms ease, border-color 200ms ease}
.btn:active{transform:scale(0.97)}
.btn--acide{background:var(--acide);color:var(--graphite)}
.btn--ghost{border-color:var(--rule-dark);color:var(--os)}
.btn--graphite{background:var(--graphite);color:var(--os)}
/* Controls: no double-tap delay, no long-press text selection */
.btn,.nav-link,.lang-select select,.mark{touch-action:manipulation;-webkit-user-select:none;user-select:none;-webkit-touch-callout:none}
/* Hover only where a precise pointer can hover: no stuck states after a tap */
@media (hover: hover) and (pointer: fine){
  .btn--acide:hover{background:var(--os)}
  .btn--ghost:hover{border-color:var(--os)}
  .btn--graphite:hover{background:#2a2a2e}
  .nav-link:hover{color:var(--os)}
  .lang-select select:hover{border-color:var(--os)}
}

/* Header */
.top{position:fixed;top:0;left:0;right:0;z-index:10;background:rgba(14,14,16,.97);border-bottom:1px solid var(--rule-dark)}
.top .wrap{display:flex;align-items:center;justify-content:space-between;gap:24px;height:72px}
.top nav{display:flex;align-items:center;gap:24px}
.nav-link{text-decoration:none;font-weight:500;font-size:16px;color:var(--os-dim);transition:color 200ms ease}
.sr-only{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap}
.lang-select{position:relative;display:inline-flex}
.lang-select::after{content:"";position:absolute;right:14px;top:50%;width:7px;height:7px;border-right:2px solid var(--os-dim);border-bottom:2px solid var(--os-dim);transform:translateY(-70%) rotate(45deg);pointer-events:none}
.lang-select select{appearance:none;-webkit-appearance:none;min-height:42px;padding:0 36px 0 16px;border:1px solid var(--rule-dark);border-radius:999px;background:transparent;color:var(--os);font:600 16px var(--text);cursor:pointer;transition:border-color 200ms ease}
.lang-select option{background:var(--graphite);color:var(--os)}
.top .btn{min-height:42px;padding:0 18px;font-size:15px}
@media (max-width:980px){.nav-link{display:none}}
/* Fixed header: the content starts below it, and in-page links stop just under it */
body{padding-top:73px}
[id]{scroll-margin-top:88px}
@media (max-width:560px){
  .top .btn{display:none}
  .top .wrap{height:64px}
  body{padding-top:65px}
  [id]{scroll-margin-top:80px}
}

/* Hero */
.hero{padding:clamp(56px, 9vw, 120px) 0 clamp(64px, 8vw, 104px)}
.hero h1{max-width:13ch;font-size:clamp(44px, 6.2vw, 96px)}
.hero .lede{margin-top:28px;color:var(--os-dim)}
.hero .lede strong{color:var(--os);font-weight:600}
.hero__grid{display:grid;grid-template-columns:minmax(0,7fr) minmax(0,5fr);gap:56px clamp(40px,5vw,88px);align-items:end}
@media (max-width:900px){.hero__grid{grid-template-columns:1fr}}

/* Proof panel beside the headline: what a person does with every episode */
.proof{min-width:0;align-self:start;padding-top:clamp(0px, 1vw, 14px)}
.proof h2{max-width:none;font:600 clamp(18px, 1.6vw, 22px)/1.3 var(--text);letter-spacing:0;color:var(--os);margin-bottom:16px}
.proof dl{margin:0}
.proof dl div{display:grid;font-size:clamp(36px,3.6vw,52px);grid-template-columns:3.1em minmax(0,1fr);gap:20px;align-items:center;padding:20px 0;border-top:1px solid var(--rule-dark)}
.proof dl div:last-child{border-bottom:1px solid var(--rule-dark)}
.proof dt{font:900 1em/1 var(--display);white-space:nowrap;letter-spacing:var(--display-track);color:var(--acide)}
.proof dd{margin:0;font-size:17px;line-height:1.4;color:var(--os)}
.actions{display:flex;flex-wrap:wrap;gap:12px;margin-top:36px}

/* Section header */
.head{display:grid;grid-template-columns:minmax(0,7fr) minmax(0,5fr);gap:32px clamp(32px,5vw,72px);align-items:end;margin-bottom:clamp(40px,6vw,72px)}
@media (max-width:860px){.head{grid-template-columns:1fr}}

/* Retention curve */
.curve{border-top:2px solid var(--graphite);padding-top:20px}
.curve svg{width:100%;height:auto;overflow:visible;direction:ltr}
.curve text{font:500 13px var(--text);fill:var(--graphite-dim)}
.curve .lbl{font:600 15px var(--text);fill:var(--graphite)}
.curve figcaption{margin-top:12px}
.facts{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:32px;margin-top:56px}
.facts p{font-size:17px}
.facts b{font-weight:600}
.facts cite{display:block;margin-top:8px;font-style:normal;font-size:14px;color:var(--graphite-dim)}
@media (max-width:860px){.facts{grid-template-columns:1fr;gap:24px}}

/* Format comparison, drawn to proportion */
.formats{display:grid;grid-template-columns:auto auto 1fr;gap:clamp(24px,4vw,56px);align-items:end}
.fmt figcaption{margin-top:16px;font-size:16px;line-height:1.4}
.fmt figcaption b{display:block;font-weight:600}
.fmt figcaption span{color:var(--graphite-dim)}
.shape{background:var(--graphite);border-radius:6px}
.shape--short{width:76px;height:135px;opacity:.35}
.shape--clip{width:clamp(200px,24vw,300px);aspect-ratio:16/9;background:var(--olive);position:relative;overflow:hidden}
.shape--clip::after{content:"";position:absolute;left:-10%;top:58%;width:120%;height:5px;background:var(--acide);transform:rotate(-14deg)}
.shape--long{height:28px;width:100%;opacity:.35}
.fmt--long{min-width:0}
.formats + .prose{margin-top:56px}
@media (max-width:760px){.formats{grid-template-columns:auto 1fr}.fmt--long{grid-column:1/-1}}

/* People vs automatic tools */
.vs{border-top:2px solid var(--graphite)}
.vs-row{display:grid;grid-template-columns:minmax(140px,.8fr) minmax(0,1fr) minmax(0,1.2fr);gap:32px;padding:22px 0;border-bottom:1px solid var(--rule-light);align-items:baseline}
.vs-row h3{font-size:17px;margin:0}
.vs-row p{font-size:17px}
.vs-auto{color:var(--graphite-dim)}
.vs-kerf{font-weight:500;padding-inline-start:16px;border-inline-start:3px solid var(--olive)}
.vs-head{padding:14px 0;font-size:15px;font-weight:600;color:var(--graphite-dim)}
.vs-head .vs-kerf{color:var(--olive);font-weight:600}
@media (max-width:760px){
  .vs-head{display:none}
  .vs-row{grid-template-columns:1fr;gap:8px}
  .vs-row p::before{content:attr(data-col) ": ";font-weight:600;color:var(--graphite)}
  html[lang="fr"] .vs-row p::before{content:attr(data-col) " : "}
}

/* Method: two lanes */
.steps{list-style:none;margin:0;padding:0;counter-reset:s;border-top:1px solid var(--rule-dark)}
.steps__legend{display:grid;grid-template-columns:72px minmax(0,1fr) minmax(0,1fr);gap:32px;padding:0 0 14px;font-size:15px;color:var(--os-dim)}
.steps__legend span:last-child{color:var(--acide)}
.steps li{display:grid;grid-template-columns:72px minmax(0,1fr) minmax(0,1fr);gap:10px 32px;padding:28px 0;border-bottom:1px solid var(--rule-dark);counter-increment:s}
.steps li::before{content:counter(s);font:900 44px/1 var(--brand);color:var(--os);opacity:.9;grid-row:span 2}
.steps h3{grid-column:2/-1;margin-bottom:0}
.steps .k{grid-column:2;color:var(--os-dim);font-size:17px}
.steps .v{grid-column:3;font-size:17px;color:var(--os);padding-inline-start:18px;border-inline-start:3px solid var(--acide)}
.steps .v:empty{border:0}
@media (max-width:760px){
  .steps__legend{display:none}
  .steps li{grid-template-columns:48px minmax(0,1fr);gap:10px 16px}
  .steps li::before{font-size:32px;grid-row:span 3}
  .steps h3,.steps .k,.steps .v{grid-column:2}
  .steps .k::before{content:attr(data-who) ": ";font-weight:600;color:var(--os)}
  html[lang="fr"] .steps .k::before{content:attr(data-who) " : "}
  .steps .v{margin-top:4px}
}

/* Example: one video, its timeline, and the three clips taken from it */
.example{border-top:2px solid var(--graphite);padding-top:20px}
.ex-src{font-size:16px;color:var(--graphite-dim);margin-bottom:16px}
.ex-src b{color:var(--graphite);font-weight:600;margin-inline-end:8px}
.ex-track{position:relative;height:56px;background:repeating-linear-gradient(90deg, rgba(14,14,16,.18) 0 2px, transparent 2px 6px);border-radius:3px}
.ex-track b{position:absolute;top:-6px;bottom:-6px;left:var(--from);width:max(var(--w), 8px);background:var(--olive);border-radius:3px}
.ex-scale{position:relative;height:22px;margin-top:12px;font-size:14px;color:var(--graphite-dim)}
.ex-scale span{position:absolute;top:0;white-space:nowrap}
.clips{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:clamp(28px,4vw,56px);margin-top:48px}
.clip{border-top:3px solid var(--olive);padding-top:20px}
.clip h3{font-size:clamp(19px,1.6vw,22px);line-height:1.3}
.clip dl{display:grid;grid-template-columns:auto 1fr;gap:8px 16px;margin:16px 0 0;font-size:16px}
.clip dt{color:var(--graphite-dim)}
.clip dd{margin:0}
@media (max-width:980px){.clips{grid-template-columns:1fr}}
@media (max-width:760px){
  .ex-scale{font-size:12px}
  .ex-scale span:last-child{display:none}
}
.thumbtext{display:inline-block;background:var(--graphite);color:var(--acide);font:900 14px/1.15 var(--brand);padding:6px 9px;border-radius:3px;letter-spacing:.01em}

/* Offers */
.plans--table{display:grid;grid-template-columns:minmax(150px,1.1fr) repeat(3,minmax(0,1fr));border-top:2px solid var(--graphite)}
.pt-row{display:contents}
.plans--table .c{padding:18px 20px;border-bottom:1px solid var(--rule-light);font-size:16px}
.plans--table .c:not(.rowh){border-inline-start:1px solid var(--rule-light)}
.plans--table .rowh{padding-inline-start:0;color:var(--graphite-dim)}
.plans--table .name{font-weight:600;font-size:19px;padding-top:24px}
.price{font:900 clamp(30px,3.4vw,44px)/1 var(--brand);letter-spacing:-0.03em}
.price small{display:block;margin-top:8px;font:500 14px var(--text);letter-spacing:0;color:var(--graphite-dim)}
.no{color:var(--graphite-dim)}
.plans--stack{display:none}
@media (max-width:860px){
  .plans--table{display:none}
  .plans--stack{display:grid;gap:40px}
  .plan{border-top:2px solid var(--graphite);padding-top:16px}
  .plan h3{font-size:22px}
  .plan ul{list-style:none;margin:0;padding:0}
  .plan li{display:flex;justify-content:space-between;gap:16px;padding:12px 0;border-bottom:1px solid var(--rule-light);font-size:16px}
  .plan li > span:last-child{text-align:end}
  .plan-label{color:var(--graphite-dim)}
}
/* Plans + revenue share side by side */
.offers{display:grid;grid-template-columns:minmax(0,1fr) minmax(280px,340px);gap:clamp(24px,3vw,40px);align-items:stretch}
.offers__plans{min-width:0}
.share{background:var(--graphite);color:var(--os);border-radius:10px;padding:clamp(24px,2.6vw,36px);display:flex;flex-direction:column;gap:20px;position:relative;overflow:hidden}
.share h3{font-size:20px;margin:0}
.share__terms{display:grid;gap:14px;margin:0}
.share__terms div{display:grid;gap:2px}
.share__num{font:900 clamp(44px,4.4vw,60px)/.95 var(--brand);letter-spacing:-0.03em;color:var(--acide)}
.share__terms dd{margin:0;font-size:16px;color:var(--os-dim)}
.share__example{font-size:16px;font-weight:600;padding:12px 14px;border:1px solid var(--rule-dark);border-radius:6px}
.share__cond{font-size:15px;color:var(--os-dim)}
.share .btn{margin-top:auto;align-self:flex-start}
.who{display:grid;grid-template-columns:minmax(160px,1fr) minmax(0,3fr);gap:16px clamp(32px,5vw,72px);margin-top:64px;padding-top:24px;border-top:2px solid var(--graphite)}
.who h3{font-size:22px;margin:0}
.who p{font-size:clamp(18px,1.6vw,21px);line-height:1.55}
@media (max-width:760px){.who{grid-template-columns:1fr}}
@media (max-width:1100px){
  .offers{grid-template-columns:1fr}
  .share{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);column-gap:40px}
  .share h3,.share__example,.share__cond,.share .btn{grid-column:2}
  .share__terms{grid-column:1;grid-row:1 / span 4}
}
@media (max-width:640px){
  .share{display:flex}
}

/* Commitments */
.rules{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:clamp(32px,4vw,56px)}
.rules div{padding-top:20px;border-top:1px solid var(--rule-dark)}
.rules p{color:var(--os-dim);font-size:17px}
@media (max-width:860px){.rules{grid-template-columns:1fr}}

/* Contact */
.contact{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:clamp(40px,6vw,96px);align-items:start}
.contact h2{max-width:11ch}
.contact .lede{margin-top:24px}
form{display:grid;gap:18px}
label{display:grid;gap:8px;font-weight:600;font-size:16px}
input,textarea{width:100%;min-height:56px;padding:0 16px;border:2px solid var(--graphite);border-radius:6px;background:var(--os);color:var(--graphite);font:500 17px var(--text);transition:box-shadow 160ms var(--ease-out)}
input:focus,textarea:focus{outline:none;box-shadow:0 0 0 3px var(--graphite)}
input[aria-invalid="true"]{border-color:#B3261E}
textarea{display:block;min-height:140px;padding:14px 16px;line-height:1.5;resize:vertical}
textarea::placeholder,input::placeholder{color:var(--graphite-dim);opacity:1}
.hint{font-weight:400;font-size:14px;color:var(--graphite-dim)}
.form-msg{min-height:24px;font-size:15px;font-weight:500}
@media (max-width:860px){.contact{grid-template-columns:1fr}}

/* Footer */
footer{padding:48px 0 calc(48px + env(safe-area-inset-bottom, 0px));border-top:1px solid var(--rule-dark)}
footer .wrap{display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:20px;font-size:15px;color:var(--os-dim)}
footer a{color:var(--os)}
